I can trace nearly anything significant that has happened in my life to the power of strategic relationships—their connectivity, and their give and take. Especially as sellers, our success is dependent upon who we know… and in turn, who they know. For that reason, the social “dimension” is one of the key skills behind the… Read More
About Amy Franko
A Winning Framework: Align How You Sell With How Your Clients Buy
We’re operating in a new client economy, and most, if not all, of the industries that we serve are experiencing rapid change. This rapid change is coming from evolving business dynamics, technology, and cultural shifts. Sellers need to evolve too. Here are three of many trends we’re seeing: Innovations, like data analytics and artificial intelligence… Read More
Building a Better Sales Pipeline: Know When to Walk Away
Building a better sales pipeline is a lot like that famous lyric from Kenny Roger’s The Gambler: “Know when to walk away, know when to run.” It’s a business developer’s nightmare. Just when you think everything is in place to land a big deal… poof. You begin to get the cold shoulder. Maybe someone you… Read More
How Taking Risks Can Lead to Sales Success
Do you play it too safe? If you look at some of the most successful people of our time, one trait you’ll find in common is that they are risk takers. One of my favorite stories of a risk taker is inventor James Dyson. He has said, “The key to success is failure… Success is… Read More
Want to Improve Your Sales Results? Build Your Territory Like a Supply Chain
There are two moments in my sales career that crystallize for me that I’ve landed in the exact right profession. The first: there was a time where my first, second, and third line sales leaders were all women. They were my role models, and because of them I could see myself as a seller and… Read More