It’s time to change the way the world looks at sales and by doing that we have to create a movement to transform ourselves into more proactive and brave salespeople.
When I was starting out in life, the last career I wanted was to go into sales or stay on the farm – but I’ve been selling for over 25 years and I love what I do. Working in partnership with different businesses – learning about their challenges, their teams, and their dreams while helping them craft solutions that lift their KPIs is deeply satisfying. But what nearly kept me out of this field hasn’t changed in 25 years – the stigma attached to being in sales, and the public’s negative perception of salespeople.
How bad is it? How many bright and capable people turn away from a sales career because they see it as a less-than-reputable profession? We know the economy needs strong, profitable businesses, and that sales and salespeople are what drives business success. So why is it that we get no respect?
Maybe it’s because we don’t earn it.
According to research from OMG – Objective Management Group, the number one sales assessment tool to evaluate the effectiveness of salespeople – 50% of salespeople are subpar, based on the competencies and sales standards of today. Only 57% of salespeople will achieve their sales targets this year. That’s an ugly statistic you can’t put lipstick on.
YES- we need to do better.
It’s time for us to plant the flag and transform not only the sales world but also the rest of the world’s perception of us. Let’s commit to being smarter and bolder at our jobs; to becoming more strategic, proactive, and brave! Yes, it takes guts and effort to change how you do what you do, but the success and satisfaction it brings are so worth it and you don’t have to do it alone.
My team and I have committed to changing not just the perception of sales but the profession of sales from the inside out. Are you in?
You can take right now to raise the bar and to be more successful at what you do:
Hold your team to a higher standard of sales expertise and excellence. Lead by example and coach your people to meet those expectations. Nobody learns in a vacuum.
Let’s rally together in the sales community. If you know a salesperson, sales leader or sales team who’s struggling to get better sales – let’s reach out to lead, coach and mentor them to get them there.
Let’s work together to grow our profession and our professionalism. Let’s be bold. Let’s be brave. It’s time.