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Colleen Francis

Get Smarter About Your Clients

9 June 2014 by Colleen Francis

How much do you know about your client’s organization? Just a smart question or two can mean the difference between a sale or not. https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/Get+smart+VST16.mp4

Filed Under: Sales Prospecting, Video

Have Your Best Mentor The Rest

7 April 2017 by Colleen Francis

It’s an open secret: mentorship is the number-one investment you can make to dramatically improve the performance of your existing sales team within a relatively short timeframe. After all, mentors are the best of the best in your salesforce: they’re well positioned and uniquely experienced to help guide inexperienced or less knowledgeable salespeople within your… Read More

Filed Under: Article, Motivational Management, Sales Management

Have Your Best Teach the Rest

17 July 2016 by Colleen Francis

I wished I had learned this lesson earlier on in my sales career: the best way to learn how to become a top sales performer is by being mentored by those who are inside your company. In my case, I had to wait a while before I got the opportunity to work with a mentor…. Read More

Filed Under: Article, Sales Coaching, Sales Management, Sales Team Development

Healthy Sellers are Profitable Sellers

21 August 2014 by Colleen Francis

You know how it goes. You’re having a hectic week of client meetings or at a tradeshow and things begin to slide in the self-care department. Eat a greasy meal here, pull a late night there, and then load up on caffeine to push through.  A few days of this and you’ll be feeling pretty… Read More

Filed Under: Article, General Sales, Self-Improvement

High, Wide and Deep: Better Buyer Relationships

20 October 2015 by Colleen Francis

In sales, the relationship you build with your customer is much like dating: what you start with is something you can make even stronger with time, as long as you work on it! It’s an ongoing process. As Zig Ziglar wisely observed: “You will get all you want in life, if you help enough other… Read More

Filed Under: Article, Relationship Selling

Hosting an Educational Event

9 June 2014 by Colleen Francis

Learn an easy and inexpensive way to position yourself as a thought leader https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/Hosting+an+VST14.mp4

Filed Under: General Sales, Video

How Much is a Client Worth to You?

17 June 2014 by Colleen Francis

With so much competition for your time, learn the key factors in deciding which clients to invest more time which and which to ween. https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/How+much+VST7.mp4

Filed Under: General Sales, Pipeline Management, Video

How to Close 17 Times More Sales Than Your Competition

9 May 2018 by Colleen Francis

Technology in sales is not a solution to a problem. It’s a means of solving a problem, and it hinges critically on how well you apply it as one part of your revenue generation system. Do it wrong and you’re spinning your wheels. Do it right and you sell to more customers in a way… Read More

Filed Under: Article, Sales, Sales Closing, Sales Process, Sales Tools

How to Fire a Client

12 June 2014 by Colleen Francis

Sometimes, you have to let a customer go. Learn the three key steps to making that happen professionally and effectively. https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/How+to+Fire+VST6.mp4

Filed Under: General Sales, Relationship Selling, Sales Management, Video

Ignoring Your #1 Lead Source?

23 June 2014 by Colleen Francis

Learn how to turn your current clients into your number one source for new leads and sales growth. https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/Ignoring+Your+VST8.mp4

Filed Under: Lead Generation, Video

Make Yourself Interesting!

23 October 2014 by Colleen Francis

It goes without saying, but the more interesting you are, the more clients and prospects will want to engage with you. To be clear, being interesting doesn’t simply mean having the best stories on a Monday morning after a busy weekend. But, you don’t have to start jumping out of airplanes or start setting world… Read More

Filed Under: Article, General Sales, Self-Improvement

Measuring a Sales Pipeline in Percentages

19 June 2014 by Colleen Francis

It’s common for leaders to measure their sales pipelines by the probability of the deal closing. And, a common mistake.  Probability of close is a subjective measurement that requires the sales rep to make a judgment about their chances of making a sale. It requires interpretation, bias and is ripe for abuse. Instead, you should… Read More

Filed Under: Article, Sales Process

Networking While Traveling: Part 2 – Prospects & Clients

26 June 2014 by Colleen Francis

Sellers nowadays are on the move. Those in B2B solution sales are hitting the road or hopping airplanes an average of one to two weeks each month for client meetings. Even inside sellers are stepping out more often to visit key contacts. As mentioned in Part 1 of this series (about tradeshows), increased travel means… Read More

Filed Under: Article, Lead Generation

Optimize Your Networking While Traveling: Part 1 — Tradeshows & Conferences

24 June 2014 by Colleen Francis

A top seller once told me an excellent story about networking at tradeshows. He arrived at an event, aimed at hospital workers, and spotted yoga on the list of extracurricular activities. So, each morning at 7 a.m., he did mountain pose with fellow attendees. Now, bear in mind this was a burly, ex-Army tank man…. Read More

Filed Under: Article, Lead Generation, Networking

Pay Attention to Growth Clients!

25 September 2014 by Colleen Francis

How often do you track your growth accounts? In order to be successful with your growth clients, you should be tracking them on a regular basis. More specifically, you should update yourself on their progress on a monthly basis. This may seem counterintuitive, especially because I recommend tracking key accounts on a quarterly basis. But,… Read More

Filed Under: Account Management, Article, Relationship Selling

Pick Up The Pen!

3 November 2014 by Colleen Francis

Believe it or not, the answer to more sales could be as simple as picking up a pen. That’s right, you may simply need to write a letter to a prospect or a decision maker in order to get a response. What I’ve been noticing about the top sellers and sales teams is that they… Read More

Filed Under: Article, Content Marketing, Customer Experience, Relationship Selling

Pipeline or Pipe Dream?

6 November 2014 by Colleen Francis

You may be surprised to learn that many salespeople and business professionals spend less than one hour a month prospecting for new business. One thing you must always keep in mind is that there is no sales problem that good prospecting skills can’t solve. Unless you’re rude or have a bad attitude (in which case you… Read More

Filed Under: Article, Pipeline Management, Referral Selling, Sales Prospecting

Pipeline Reviews: Asking tough questions to close more business

5 August 2013 by Colleen Francis

Music teaches us valuable lessons we can apply to a sales organization. An accomplished musician will tell you that one of the most important skills they need to have in their profession is the ability to listen to the music. It’s not enough to just play your instrument. You need to have a critical ear… Read More

Filed Under: Article, Pipeline Management

Prospects to Disqualify

17 September 2014 by Colleen Francis

Thinking back over 20 years of my sales career I’ve met five kinds of people whose behaviors lead me to believe I should disqualify a them as prospect forever.  I write about them in my recently released book Nonstop Sales boom available now at www.engageselling.com/salesboom. You may have run across them in your work as… Read More

Filed Under: Article, Sales Prospecting

Questions To Avoid

2 October 2014 by Colleen Francis

Believe it or not, you can easily alienate, disengage and confuse your prospects within the first few seconds of a sales call. How you open a conversation with a prospect can truly make or break your chances for success with them. Unfortunately, most salespeople start sales calls in ways that repel prospects and clients. It doesn’t… Read More

Filed Under: Article, Sales Prospecting

Raise Prices Without Losing Customers

5 February 2015 by Colleen Francis

After three years of selling products and services at the same prices, your company decides a change is in order. It’s time to make a few price increases to better reflect the current market and rising costs. Of course, anytime prices go up sellers are bound to hear complaints from long-term customers. Some companies, in… Read More

Filed Under: Article, Customer Experience, General Sales

Sales Team Harmony

12 August 2014 by Colleen Francis

One of the biggest mistakes that sales leaders can make is neglecting their sales team. It happens more often than you think. Sales management becomes so preoccupied with results and numbers that they neglect the one thing that is most responsible for those numbers. Your sales team may be composed of a group of individuals,… Read More

Filed Under: Article, Sales Management

Sales Tip: Adding the Right Scope, the Right Way

2 June 2014 by Colleen Francis

What if you know the customer needs to buy something else to be successful? Learn this strategy to raise the issue constructively. https://s3.amazonaws.com/TopSales/sales-library/2014/may-27/Adding+the+VST21.mp4

Filed Under: Customer Experience, Relationship Selling, Sales Strategy, Video

Sales Tip: Try This “Second Last” Resort

7 October 2014 by Colleen Francis

Sometimes, you just don’t get along. It could be your client or it could even be you. See what you can do to salvage the situation without destroying the relationship.

Filed Under: Relationship Selling, Video

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