Christian Maurer

About Christian Maurer

Christian Maurer, is an independent consultant, trainer, and coach for sales effectiveness. He has a proven track record of advising how to measurably increase the productivity of large, international B2B sales organizations.

Christian enables sales executives and managers how to plan and execute customer-centric sales strategies by focusing on process management rather than trying to manage results.

5 Traps to Avoid if You Want to See Better Quota Attainment in 2015

26 November 2014 by Christian Maurer

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Don’t Throw the Baby Out With The Bathwater

6 December 2013 by Christian Maurer

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It is the time of the year…

13 February 2014 by Christian Maurer

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What is the Sales Effectiveness of Your Organization and Yourself?

28 October 2014 by Christian Maurer

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What is wrong with the Hunter / Farmer Metaphor?

13 October 2014 by Christian Maurer

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What‘s the Matter with Sales Performance?

22 April 2016 by Christian Maurer

Observation Whether you plot the evolution of quota attainment over the last few years (CSO Insights) or you prefer to plot sales forecast accuracy as a metric to express sales performance and compare this with the trend of spending on CRM systems over the same period of time (Gartner), you will be in for a… Read More