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Matt’s App of the Week: MailLift

This is the latest in a series highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here.

You know what stands out to prospects, customers, partners and others today?  Not email. Not a social like.  How about a hand-written note?

Sure, it takes a lot more time.  You gotta find some nice paper, make sure your penmanship is legible, dig through your desk for stamp, etc.

Hand written notes stand out more than ever before today, but executing them – especially when you want to do it regularly and consistently – can be really tough.

Until MailLift, that is.  Here’s the gist: Either via direct integration with Salesforce.com or via an email template, you tell them what to do.  Who it’s going to, who it’s coming from, and exactly what to write.  Then, retired school teachers write your note in beautiful, unisex penmanship and mail it for you.

Completely turnkey.  Online reporting.  Integration with your CRM so it can be planned as part of a lead disposition or outreach sequence.  Saved templates so sending your next hand-written note is literally a single click of a button away.

I’ve been testing it and love it.  Definitely worth checking out.

Category: Article, Sales Tools

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Author: Matt Heinz

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